Ha! When I was getting my L1, there was someone who got an 01 because they had more than 2 million hits on YouTube and they wanted to pursue a career in Hollywood as a rapper.
O-1s are great in that way. They reward creativity and niche occupations for sure. Well-documented, totally legit O-1 applications have been approved for burlesque dancers, motocross mechanics, and water sommeliers (yes apparently that is a real thing).