I'm sure they'll do just fine as the deciphering of the ad goes viral.

Is this a joke? Or did they really show that advert?

Apparently [0] it actually aired in the Chicago area, but the spend was "five figures".

[0] http://chicagoinno.streetwise.co/2017/02/06/cards-against-hu...

Its CAH, They recently raised just over $100,000 during Black Friday to dig a hole and live stream it wouldn't be surprised if they did show the advert. (even if it was just a local level pre-game "cheap adspot" thing.)

It's a joke.

I'm not American, so wouldn't have seen the advert, but a simple Google search for 'Superbowl potato ad' yields a lot of big sites talking about it.

My opinion, for what it's worth: This is a clever viral marketing stunt.