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> I never was pressured to update my review, never asked to return the original unit, never solicited to buy more stuff. They seemed to have a genuine desire to make sure their customers are being served well, and that is the kind of thing that will make me a customer for life.

This is great, and behavious we should encourage. But lets not pretend this isn't a carefully manage strategy.

A company doesn't care about you. It cares about messages like this.



It's a carefully managed strategy to ... make their customers happy?

If a company acts in a great way (e.g. replacing slightly dodgy equipment) whenever a customer lets them know they have an issue that's great for the customer, regardless of whatever internal reasoning the company may have for acting in that way.


Jeez, wow, I guess it's hard for you to trust friends too.


How can we possibly compare trusting a friend to trusting a company that you'll sporadically buy products from?




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