Orthodoxy, in all ways seems to plague people. Plus you get that employee who has the unorthodox beliefs and you know you've got someone whose had to think about them. Someone whose had to overcome the inertia and social pressure for conformity.
In business, repeating what others have done is not nearly as profitable is discovering something new. This could be new technology, but it can also come from understanding the market in a way that others did not see.
Groupon could have been done in 1998 or 2003. It is not technically all that complex, but the different perspective on the market created massive value.
In business, repeating what others have done is not nearly as profitable is discovering something new. This could be new technology, but it can also come from understanding the market in a way that others did not see.
Groupon could have been done in 1998 or 2003. It is not technically all that complex, but the different perspective on the market created massive value.