Maybe in the EU Uniqlo is expensive. But in Japan the prices were lower for what I'd pay for these brands.
For the US, here is t-shirts for Uniqlo vs H&M. Uniqlo is cheaper or at a similar price
> https://www.uniqlo.com/us/en/men/t-shirts
> https://www2.hm.com/en_us/men/products/t-shirts-tank-tops/gr...
Edit: Also if you haven't checked the cheaper brands in the last 4 years, you might not be aware that their quality deteriorated rapidly especially for Nike/Adidas.
Maybe in the EU Uniqlo is expensive. But in Japan the prices were lower for what I'd pay for these brands.
For the US, here is t-shirts for Uniqlo vs H&M. Uniqlo is cheaper or at a similar price
> https://www.uniqlo.com/us/en/men/t-shirts
> https://www2.hm.com/en_us/men/products/t-shirts-tank-tops/gr...
Edit: Also if you haven't checked the cheaper brands in the last 4 years, you might not be aware that their quality deteriorated rapidly especially for Nike/Adidas.