Gitcoin probably would work for developers, who are highly paid already and their code have high potential of being used in profitable projects. Not so well for artists who earn a fraction of developers' salary and their arts are already being treated like commodity.
I am not sure if it will work but worth experimenting. Probably you will have a certain limitations on free usage before the tokens.
I feel there has be an easy way for to earn digital rights, digital equity , digital money for the artistic minds in this digital era which is proliferating very fast.
