This might be true in Europe, but not in America. In Europe, nobody uses iMessage, because WhatsApp got there first. iMessage is locked down and therefore less useful than WhatsApp. Despite the fact that iMessage is pre-installed in iPhones, and you can't change your default messaging app, and everything about the iPhone encourages you to use it, people still download WhatsApp instead. That's how things are supposed to be; the more useful, more open, more technically capable service won out. And no, WhatsApp does not have ads, nor does it collect your data due to its E2E encryption.
In America, iMessage got there first. Even though it's technically worse than WhatsApp, enough people use it (a majority) that it doesn't matter that it handicaps its own users with SMS and green bubbles. People think it's all the other phones' fault rather than the iPhone's fault. It's a massive driver of iPhone sales, and Apple execs are on the record acknowledging that.
That's not how it's supposed to work. The better messaging platforms should be competitive. Apple stock would tank if they were forced to open up the iMessage API.
> Apple stock would tank if they were forced to open up the iMessage API.
If I were on the board of Apple, that's precisely why I'd be pushing for it to be open. I would be terrified if my company's value were in a stupid chatting protocol. It's the difference between accidentally driving off a cliff and purposely driving off a cliff with a parachute. I'd choose the parachute and make money/goodwill from the exposure vs. losing everything because the "blue sheeple" woke up.
In America, iMessage got there first. Even though it's technically worse than WhatsApp, enough people use it (a majority) that it doesn't matter that it handicaps its own users with SMS and green bubbles. People think it's all the other phones' fault rather than the iPhone's fault. It's a massive driver of iPhone sales, and Apple execs are on the record acknowledging that.
That's not how it's supposed to work. The better messaging platforms should be competitive. Apple stock would tank if they were forced to open up the iMessage API.