The choices in settings were "Required" and "Optimal", with optimal being added tracking and adtech.

Not sure if or why a NGO would need either of those.

From their cookie policy:

> "The Foundation may also place tracking/marketing cookies, such as from Google Ads, LinkedIn, Bing, and Facebook. These cookies are placed once you give consent in the website cookie bar on your first website visit. The purpose of these cookies is to better assess the performance should we run ad campaigns and to include or exclude specific segments of people from seeing those ads depending on their interactions with the website.

So fund raising.

In the EU, opting out must be as easy as opting in. Apparently "The Ocean Cleanup" is based in the Netherlands, which is in the EU. So they're breaking the law.

In fact, I found opting out to be as easy as it would have been to click "Accept"; but that prevented me reading the article.