You can't actually compare prices there without comparing also specs.

And the framework looks an awful lot like a MacBook. Coincidentally some HP laptops also look a lot like a MacBook.

But yes, why would anyone buy this if you could also buy a framework?

I mean, the framework laptop has a big marketing around something the macbook can't really do, so obviously that's the feature they are hooking you with. What's the special feature of the fedora slimbook instead? (asking, I'm not familiar with the laptop)

Maybe it's for rich Linux users.